About Us

At CrunchQkies, every cookie is an opportunity to create something new, something special, and most importantly, something that brings a memorable experience. We were born from the passion of a homemaker who, driven by the love for baking, decided to explore the world of cookies. I started baking out of curiosity, seeking new ways to enjoy pastry, and was pleasantly surprised at how a simple experiment turned into a success among my friends, family, and acquaintances. With each new flavor I tried, I not only found personal satisfaction, but also the certainty that I was creating something others would love too.

My family has been a fundamental pillar in this project. My children, always lovers of sweets, never stop praising every new flavor I present to them. My husband, who initially provided financial support, has been with me every step of the way, even learning about setting up the workshop and helping me configure the industrial oven, an area completely new to him. This family collaboration has been key to bringing CrunchQkies to life, and I am filled with pride to see how each member contributes in their own way to growing this business.

The concept of “doing something I am passionate about” holds deep meaning in my life. For me, baking is not just an activity, it is a way to connect with others. I enjoy every step of the creation process, from selecting ingredients to seeing the final result. Each cookie carries a special touch, a little adjustment in the recipe that can completely change the flavor, and I love seeing people's reactions when they try our cookies. For me, it's not just about making something sweet; it's about creating an experience. I want people to feel pleasure and happiness in every bite when they eat one of my cookies.

Our long-term goal is for CrunchQkies to be a recognized brand, so that when people think of New York-style cookies, they think of us. We want our brand to be synonymous with quality and flavor, and we want our customers to be excited just thinking about our cookies. Seeing that people can't choose a single favorite flavor because they all seem wonderful is the true reward for me. Even those who aren't fans of certain ingredients, like pistachio, are surprised by how much they love our pistachio cookie.
What makes our cookies unique is something that goes beyond ingredients or recipes. Of course, we use top-quality ingredients, but the secret ingredient that gives them that special flavor is the love and dedication we put into each of our products. This touch of care in every cookie is what makes CrunchQkies so special.

Throughout this journey, the biggest challenge has been time and the proper way to start a business. From the very beginning, we set out to do everything legally and professionally, researching the legal foundations we needed to operate correctly. This challenge, although complicated, has been essential in laying the foundation for a solid and well-structured business.

Our vision for the future is to expand, to have our own physical store in various locations, not just nationally but even internationally. We want more people to enjoy our cookies and for CrunchQkies to become a household name worldwide.

What I value most about this family business is that every step we take is based on the values we have cultivated as a family: respect, honesty, hard work, and transparency. These principles not only guide our lives but also our way of doing business. We firmly believe that if we keep these values at the heart of our venture, there is no way CrunchQkies won't grow and become everything we dream of.

Finally, when people try our cookies, I want them to feel happiness. I want every bite to be an explosion of pleasure on their palate, a moment of excitement and enjoyment. We want that every time someone thinks of CrunchQkies, they not only think of a sweet, but of an experience that makes them smile and crave more.